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Refined Practice: presenting your brand online
We will give your brand the best possible online presence. Whether you already have a website and social media presence or currently only exist out there in the real world, we will take your existing brand and develop it into something rather special that will appeal to your present customers and attract new ones for years to come … More about Refined Practice
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The latest news from Refined Practice, sent around once a month.Projects
Virgin Media
About the project
Over an eighteen-month period Refined Practice’s consultants worked closely with internal content and technical teams, and external suppliers. Tasks and projects included optimisation of …
i-intelligence
About the project
We worked with the team at i-intelligence to put together a multilingual website for their start-up open source intelligence company. In common …
Jane Goodall’s Roots & Shoots UK
About the project
Refined Practice’s consultants have been working with the Jane Goodall Institute (JGI) in the UK for a number of years to help promote …
News & Views
It’s All in the Edit – But Who’s Doing the Editing?
“Auto-Awesome” or “Auto-Warzone”? Who’s editing what you see on the web?
Visualising UK Ministerial Lobbying & “Buddying” Over Eight Months
Back in January 2013, the Guardian published a piece about a scheme (entitled “buddying”) that granted access to the heart of government to various multinational companies. It seemed like lobbying …
How We Made the Ministerial Lobbying & “Buddying” Visualisation
A discussion of some of the techniques we used and the technical bits’n’pieces behind the visualisation of over 6,000 meetings between 100 UK government ministers and over 3,500 organisations.